— SERVICES / 03 · AUTO

AUTOMOTIVE
PHOTOGRAPHY.

Track days, dealer inventory, owner builds, roll-on hero shots. Steam off the hood, dust off the rear, and the look on the driver's face on the cool-down lap. Built for cars and the people who refuse to garage them — across Upstate NY and the Northeast.

UPSTATE NY · NORTHEASTTRACK-READYBUILDER-FRIENDLY

WHAT WE SHOOT.

— THE CAR, THE DRIVER, THE DAY

HeckRaiser Productions is an automotive photography studio working with dealers, owners, builders, motorsports clubs, and automotive brands across Upstate NY and the Northeast. We cover the moments most photographers don't bother with — the paddock at sunrise, the panning shot at corner three, the look on a driver's face after a clean lap, the detail of a fresh livery before it gets bug-stained.

The work spans dealer inventory photography for online listings and showroom marketing, owner build documentation for the spec sheet and the wall, track day and motorsports coverage for clubs and private days, and rolling-shot hero photography for campaigns, launches, and editorial pieces. From a single car at golden hour to a full paddock at a club day — same standard, same fast turnaround.

WHERE WE WORK.

— FROM THE BACK ROAD TO THE PADDOCK

Based in Upstate NY and shooting regularly across the Capital Region, the Hudson Valley, the Adirondacks, the Catskills, and out to Lime Rock Park, Watkins Glen, Monticello Motor Club, Pocono, NJMP, and most of the Northeast's Cars & Coffee circuits. Comfortable on a track shooting through fences, on a back road chasing rolling shots, in a dealer lot with a full inventory list, and in a private garage documenting a build from teardown to first start.

Track weekends, multi-car dealer shoots, and out-of-state owner shoots are quoted with travel built into the number. We bring our own gear, our own ride for chase work, and a stack of safety vests for the paddock.

WHAT YOU GET.

— DELIVERABLES, NO SURPRISES
  • HIGH-RES EDITED GALLERY — color-graded for paint accuracy, sequenced for the build, ready for print and listing.
  • SOCIAL CROPS — 1:1, 4:5, 9:16 for IG, Reels, TikTok, and the brand feed.
  • LISTING-READY EXPORTS — sized and named for AutoTrader, Bring a Trailer, dealer CRMs, and broker sheets.
  • RAW ARCHIVE ON REQUEST — the full take, organized for the spec sheet or licensing.
  • ROLLING / PANNING ADD-ON — chase-car coordinated rolling shots when the spec sheet calls for them.

HOW IT WORKS.

— ONE CONVERSATION, ONE QUOTE, ONE PLAN

Tell us the car (or cars), the location, and what the photos need to do — sell the listing, document the build, run the campaign — and we come back with a custom quote, a shot list scoped to the day, and a turnaround timeline that fits your release. Most quotes go out within 24 hours, and most galleries land within a week. Track days and dealer rushes can be turned around faster.

You'll work directly with Jared on every shoot. No account managers, no junior subs. The person who shoots your inventory is the person who edits it, hands it back clean, and reshoots that one frame you didn't love.

WHY HECKRAISER.

— THE CAR, THE LIGHT, THE DAY

Automotive photography is part panning, part patience, part knowing where the sun is going to land in 12 minutes. Paint behaves differently than skin under the same light; chrome lies; fender flares cast shadows that ruin a hero shot if the camera is six inches off. We've been doing this work since 2019, and it shows up in the gallery — in how a build photographs like the spec sheet feels, in how a track gallery reads like a race day instead of a slideshow.

If you're a dealer, builder, club, owner, or brand looking for an automotive photographer in Upstate NY or the Northeast — start with the inquiry below.